eReZ Events

Posted by on Feb 9, 2015 in News

Our eReZ Events booking engine for managing  delegate registrations, session selections and registration payment as well as electronic distribution of their certificate of attendance is a great way to manage your next conference or event. Contact us for your free no obligation quote.

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Content Is King

Posted by on Nov 28, 2013 in News

When was the last time you updated your website content. Your welcome page message?  Your room descriptions? Your restaurant page?  News items based on improvements or services?  Guest comments that praise your product? You need to ensure you keep the content fresh, now and full of keywords that people use to find you on google. Sometime as part of our SEO work we need to read between the lines.  A strategic SEO campaign is about maintaining the right balance between conventional and contemporary strategies. Content is key for the success and failure of any strategy. So, you should pay attention to it....

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eReZ is now a TripConnect Premium Partner

Posted by on Nov 1, 2013 in News

eReZ is now a TripConnect Premium Partner

Our  eReZ IBE has been announced as a TripConnect Premium partner for TripAdvisor’s new platform. TripConnect will be a powerful new way for hotels generate incremental bookings by participating in Hotel Price Comparison and self-managing their online advertising campaigns using TripConnect’s unique bid management platform. Certified booking engines will provide the accommodation’s real time availability and online booking capability to make this possible. With the upcoming launch of TripConnect, accommodation clients will be able to bid for TripAdvisor meta search traffic, participate in automated review collection and track return on investment for their campaigns. TripConnect will be a new, very efficient way for hoteliers to generate incremental business via their Internet booking...

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eReZ Version 4.0

Posted by on Sep 26, 2013 in News

eReZ Version 4.0

We’ve made some great improvements to our eReZ IBE ( Internet Booking Engine) We’ve redesigned, rejigged & streamlined it. We have included some exciting new functionality to some of the modules. We continue to increase our level of commitment to our customers. The launch will be this weekend. If you are currently a licensed user of eReZ system, you will receive an email detailing the changes. By November 1st we will also have completed the API as as TripConnect Partner and by December 1st we will roll out our API for a Channel Manager. Our team has been working hard this year to ensure our If you are not using our eReZ system and would like more information please contact...

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Going Mobile – what’s all the fuss?

Posted by on Jul 17, 2013 in News

Going Mobile – what’s all the fuss?

With mobile web users predicted to overtake desktop web users in 2014, it is imperative for your business to have a mobile friendly website to remain competitive. The key to a good mobile website is to keep it simple and easy to navigate.  Users expect a web browsing experience comparable to the desktop version.  If a mobile site is too cumbersome or slow the user is likely to search another site within 5 seconds or less. When users visit your mobile website they are usually interested in performing some sort of action such as click to call, find your location, or make a reservation and more than half the people searching on a smartphone will make a purchase.  Don’t miss the opportunity for a conversion. Do not underestimate  the importance of  a mobile website  for driving engagement with, and ultimately revenue from, new and existing customers. Keeping your mobile website’s visitors engaged can be tricky. While your desktop site can afford to feature tons of images, videos and other information, smartphones screens are limited in terms of space & loading speed.So here are a few tips to keep people coming back to your mobile site week after week; Keep It Simple Simplicity is king in terms of designing a mobile site. Don’t overcomplicate things by overloading on videos, full-resolution photos & surplus content. bMobilized users can take advantage of our handing “hide” function, to prioritize what content really matters! Example: Dailyfinance.com takes the extremely complex world of finance & simplifies it down to 4 core menu items. Simple. Focused. Design For The Screen There is no “required” size for fonts and buttons, but there are a few loose guidelines. The default font size should be at least 14px – even if it seems too big – and headlines should be at least 18px. Consider The Context Think about it, what’s the reason for visiting your mobile site? It’s probably not to spend hours reading company bios, more likely it’s to get some quick info or get in touch. Make sure your click-to-call, click-to-map and other call-to-action buttons are clearly visible! Example: Agency Care’s has a clear focus – get more clients. Their site is essentially a portfolio with contact buttons always at the bottom of the screen. Brand It Mobile sites give your business an incredible opportunity to build a brand. Make it professional, include your company logo, color scheme and style to make it instantly recognizable. Example: Dolce & Gabbana’s branding is always front & center without overshadowing the rest of the page – picture speak volumes & can reinforce your brand identity effortlessly – just make sure they’re optimized for...

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